New, Permanent Space for Riders in Sturgis, SD
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Harley Davidson is set to build a year-round space for riders in Sturgis, SD. The venue, aptly titled "Rally Point," referring to the meet up place before a ride, will be located in downtown Sturgis, a city already well-known amongst Harley enthusiasts.
The venue will boast a stage for concerts and events along withan elevated stage for riders to pose with their bikes in front of the famous Sturgis sign. To tie it all together, bricks were used to construct the Rally Point from across the country: Harley Davidson's headquarters and museum, both located in Milwaukee, WI. The project is due to complete just in time for the 75th annual Sturgis Motorcycle Rally in August of 2015.